Thursday, October 24, 2013

Know More About GOOGLE ADSENSE PROGRAMS


TABLE OF CONTENT

INTRODUCTION

CHAPTER 1   WHAT IS GOOGLE ADSENSE?

CHAPTER 2   GOOGLE ADSENSE PROGRAMS: CHOOSE YOUR WEAPONS (S)

CHAPTER 3   DO’S AND DONT’S OF GOOGLE ADSENSE

CHAPTER 4   HOW MUCH CAN I MAKE WITH ADSENSE AND HOW DO I GET STARTED?

CHAPTER 5   REQUIREMENTS TO STARTING A GOOGLE ADSENSE BUSINESS
CHAPTER 6   HOW TO GET YOUR GOOGLE ADSENSE DOLLAR$ IN YOUR BANK ACCOUNT IN NIGERIA.
CHAPTER 7   FREQUENTLY ASKED QUESTIONS


CHAPTER 8   PICTORIAL STEP-BY-STEP GUIDE TO SETTING UP A GOOGLE ADSENSE ACCOUNT.

CHAPTER 9   HOW TO PLACE GOOGLE ADSENSE INTO YOUR BLOG.




CHAPTER 1

WHAT IS GOOGLE ADSENSE?

Google AdSense is an ad-serving program that places ads that “make sense” – specifically, that make sense based on relevant content, and assumptions about who might be interested in that content.

AdSense is an application of the broader concept of Contextual Marketing.

Contextual Marketing is just what it sounds like. On a website about custom cars, you might have an ad for fancy wheels or car care kits. On a website about off-roading, you might have an ad for durable truck tires or spotlight rigs. Contextual Marketing just means aligning the ad serving with the context/nature of the website and its audience, the same way like items are grouped in a store. And the “context” can be cut much finer than website level, it can be page level, article level, and so on, so the ads always match the material they are appearing near, and thus, appeal to the interest of the reader/buyer at any given moment. So what’s in it for you – the website publisher/owner? That’s easy. Every time a visitor to your site clicks one of these ads, you make money. The better the ads are targeted, the more clicks you get, the more money you make. AdSense displays easy-to-read, text-based, relevant ads that don’t overshadow the content of your website or annoy visitors. Actually, you have seen hundreds of these ads yourself, as you’ll realize in a moment. It allows you to earn money through every page of your website.


ADVANTAGES OF THE GOOGLE ADSENSE SYSTEM

·        Google AdSense is simple to use and manage. Once approved, displaying ads on your webpage does not take time and requires minimal technical knowledge.

·        Google AdSense is very smart about ad selection. The ads that are displayed are only those that are relevant to your content, and Google has strict quality control on the general quality of the ads.

·        Google AdSense uses text-only ads. Far from being low-tech, text ads are more effective than flashy ads. The clickthrough rate of text ads is proven to be higher than that of animated ads! More clicks equals more money, and text ads equals more clicks. Also…text ads are very “low weight” and very fast loading.

·        The AdSense program will not slow your website, or your visitors, down. You can also use graphic ads.


However, Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages. Now that you know what adsense means, let me quickly take you through Google Adsense three effective program

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